Bimmerfest 2010: The Rose Bowl hosts North America's largest BMW gathering

Article by: Michael Harley (AutoBlog) May 24, 2010

Bimmerfest is billed as the celebration of being a BMW enthusiast – but to most it is simply the world's largest BMW event held in North America. After starting as a small get-together at a BMW dealership in Santa Barbara just over a decade ago, the show has outgrown all of its venues... until now. The 2010 show, its 11th annual event, was held at the Rose Bowl in Pasadena this weekend. Thanks to strong online forum support for Bimmerfest, this year's show was packed with thousands of BMW models covering decades of production and dozens of vendors peddling accessories. If you have a Roundel on your hood, it's worth the trip (some drove from as far as Alaska and Florida just to attend).

The best part of Bimmerfest – and the reason we enjoy the show so much – is that nearly every single BMW at the show is privately owned. Sure, BMW North America brought some cars to display (among them an X6 M and a 7 Series Alpina B7), but the diversity and customization of the owned cars meant no two were alike. We weaved our way through hundreds of freshly detailed 3 Series and 5 Series models to find dozens of real gems. Our favorites included the race-bred E30 M3 models, a sweet BMW Z8, and a rare BMW 850CSi six-speed manual. Check out our gallery to find some of your favorites.


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